Jay Meattle

Category: compete.com

  • Compete.com Technorati blog ranking jumps to #864

    Could be a Technorati bug, but I’ll take it!

    Technorati Link
    My blog posts on Compete.com

    Compete Blog Rank

    All 3 (very aggressive) personal year goals I set back in January for compete.com met, with time to spare 🙂

    * Get the blog to a rank better than Hitwise (smoked Hitwise)
    * Cross 500,000 monthly uniques (should do 700,000+ in december)
    * 50,000 registered users (crossed 60,000)

    Compete.com has been around for just 13 months. Anything is possible 😉

  • RIP Facebook? Not yet. Unique Visitors to Facebook.com jumped 20% in November

    In the space of a month, Facebook has gone from media darling to devil. However, all the bad PR didn’t hold back Facebook.com traffic in November. Unique visitors jumped 20%:

    Facebook Growth Nov 2007

    The big question — Are Facebook users even aware of their worsening privacy situation? Take a look at the chart below. Looks like regular Facebook users are mostly unaware of their worsening situation, or more likely don’t know what to do about it – not good.

    According to one Facebook poll, 67% of all respondents had not even heard of the Facebook Beacon.

    Facebook Privacy Page

    It’s generally a good idea to put users first, then investors. I hope the good people at Facebook HQ wake up quickly.

    (Published on the Compete Blog on 5-Dec-2007)

  • Total Time Spent Online is Up 24.3%

    Is it a good time to be long-term bullish on the Internet? Take a look at the chart below –

    Time Spent Online 2007

    We are spending more and more time consuming information online. Logically online advertising spend should follow a similar trajectory with marketers allocating their ad budgets in proportion to where people are spending their time.

    Needless to say, this is a time of considerable opportunity for online media properties and online marketers!

    Published on the Compete.com Blog on 29 Nov 2007

  • Lots of users, big opportunity

    Fred Wilson (A VC) put some comScore traffic numbers up on his blog for some of the the largest email services. We know these services have lots and lots of users, but what about engagement? Here are some Compete engagement stats:

    email time

    I believe I pulled the correct sub-domains, let me know if I didn’t.

    Note: Data is U.S. only.

  • At $300 million – each Digg unique visitor is worth $16.30

    (First published on the Compete.com blog on 11/08/2007)

    Is Digg close to a $300 million sale?

    Good thing Digg didn’t sell itself a year ago. Digg has performed spectacularly in the past 12 months. All key user and engagement metrics are up dramatically for the site:

    Digg Traffic Scorecard

    Now I know Facebook and Digg are fundamentally different services, it’s an interesting head to head comparison nevertheless:

    Digg vs Facebook

    • Even though Digg’s and Facebook’s unique visitor numbers aren’t that far apart, the engagement metrics reveal fundamental valuation driving differences between the two sites.
    • Facebook users are much more engaged with the site. They come back to the site more often, spend more time, and view more pages. Most important – most Facebook users have user accounts, have to be signed in to use any Facebook feature, and voluntarily share lots of juicy facts about themselves with Facebook. This has to be the main driver behind Facebook’s lofty $620/unique visitor valuation.
    • Interesting that both have multi-year multi-million dollar ad deals with Microsoft.

    Will Digg get acquired soon? We’ll find out soon enough. Maybe Microsoft should use some of its $18.8 billion war chest (again) to buy a small piece of Digg in its bid to catch up with Google/Yahoo/Fox in the social networking game. After all, Microsoft already has a $100 million ad deal with Digg.