Is it a good time to be long-term bullish on the Internet? Take a look at the chart below –
We are spending more and more time consuming information online. Logically online advertising spend should follow a similar trajectory with marketers allocating their ad budgets in proportion to where people are spending their time.
Needless to say, this is a time of considerable opportunity for online media properties and online marketers!
Published on the Compete.com Blog on 29 Nov 2007