A number of Compete.com updates were released today!
1. Cleaner Results with Report Overviews
Now when you run a Search Analytics report, you will see a new “Report Overview” table above each report. Big plans for this section. Look out for more here in the near future.
2. More Search Analytics data on Site Analytics
The layout of the new Search Analytics module on Site Analytics is much cleaner, and also includes a new metric — the total number of keywords that are driving traffic to the domain.
In the screenshot below, you see immediately that the gurus at Amazon are doing a much better job of milking the long tail than Walmart. Over a 10x difference – 286,306 keywords drive traffic to Amazon.com vs. just 27,206 keywords to Walmart.com!
How are you doing vs. your competitors?